Choose a simple value
Guests should understand how points are earned and what they unlock without needing a spreadsheet or a long explanation.
LOYALTY ADVICE
Make repeat visits feel worthwhile.
A good loyalty experience is clear for guests and manageable for the team. The reward should support the relationship, not create another administrative burden.
Make the reward fit the venue
A reward should feel relevant to the way people already visit: a drink, a dish, a small upgrade or another thoughtful reason to return.
Set a sensible expiry
Expiry can encourage action, but it should be easy to explain and aligned with the relationship you want to build.
Give staff the right context
A visible points balance, reward history and a clear reason for manual credits help the team handle exceptions consistently.
Use QR moments well
A QR reward can create a simple bridge between an in-venue moment and a future visit when the value is clear.
Review what feels useful
Look for questions, unused rewards and manual work. Those signals can improve the programme more reliably than adding complexity.
Ready to make service feel more in sync?
Tell us how your venue works and we’ll help you find a practical next step.
Talk to Pace